The buzzword problem
“Digital”, “AI”, “automation”, “smart systems”.
The words are everywhere. The execution is not.
The real challenge
The challenge is not technology access.
It’s:
- Process maturity
- Data quality
- Change management
The opportunity
Morocco doesn’t need to copy models blindly. It needs context-aware transformation.
Simple systems, well executed, beat complex visions.
Takeaway
Progress is practical, not spectacular.